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Going Fast - Oceana/Jon Frank


We’re coming up on three months since the deepwater well blowout in the Gulf, and thankfully, media outlets are still giving the spill front page attention. However, one story that hasn’t gotten as much attention is the plight of bluefin tuna.

First off, things were bad before the spill – with a single tuna fetching as much as $100,000 (this actually happened last year). These animals are being hunted to the brink of extinction. Now, the primary spawning area for Western Atlantic bluefin – the Gulf of Mexico – is fouled with millions of gallons of oil. What’s worse is their primary spawning season takes place between April and June. Sadly, any larvae that come in contact with the oil are basically as good as gone.

A couple months ago, I described our Adrian Grenier bluefin tuna dive and the accompanying GQ/Nautica/Oceana docutorial. GQ published its article about the expedition in time for World Oceans Day last month and Oceana just recently launched a bluefin micro site at www.oceana.org/goingfast as another way for the public to get involved in our efforts to both address the oil spill and save bluefin tuna. The site features our 30-second Public Service Announcement with Adrian (shot by world-renowned Underwater DP Pete Zuccarini and directed by Klaus Obermeyer) and photos of Adrian’s dive (from Tim Calver).

Fortunately, Oceana has the help of Adrian and our partners at Nautica and GQ, who are all working together to highlight the imminent threat of bluefin extinction. Like Adrian says in the PSA, now is the time to “help save bluefin, before they’re gone for good.” Go to oceana.org/fast and learn more about the petition to save bluefin tuna and then share the video and petition using our cool new widget (you have to go to the page to see it!)

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